Whether bright and bold,
or muted and dull, color is the quintessential ingredient in creating
a product image or a physical environment. Learn about the emotional
impact of color and the importance of color psychology. The Pantone family
of publications can show you how to make better color decisions and communicate
the precise message, for which you are looking.
Learn more from our selections on the left, make better color decisions
with our publications, and let us help coordinate your world, or ask
James for help with matching your colors for the Web.